FC Barcelona: A Global Football Icon
FC Barcelona, commonly known as Barça, is a premier football club situated in Barcelona, Catalonia, Spain. Established in 1899 by a diverse group of football enthusiasts including Swiss, Catalan, German, and English players led by Joan Gamper, the club has become a symbol of Catalan identity and pride. The motto “Més que un club” (“More than a club”) reflects its deep cultural significance.
Barcelona competes in La Liga, the top tier of Spanish football. It stands as the third-most valuable football entity globally, valued at $5.51 billion, and ranks fourth in terms of revenue, boasting an annual turnover of €800.1 million. The club’s anthem, “Cant del Barça,” composed by Jaume Picas and Josep Maria Espinàs, is a cherished element of its identity. Known for its distinctive dark blue and garnet stripes, the team is affectionately called Blaugrana.
Domestically, FC Barcelona has amassed an impressive 77 trophies, including a record 27 La Liga titles, 31 Copa del Rey victories, and 14 Supercopa de España titles. On the international stage, it has secured 22 major titles, such as five UEFA Champions League trophies and a record four UEFA Cup Winners’ Cups. The club has also achieved notable success in other global competitions, including three FIFA Club World Cups.
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Extended Partnership Between FC Barcelona and 1xBet
1xBet, a prominent player in online technology and betting, has renewed its partnership with FC Barcelona for another five years, extending the agreement through June 2029. This renewal highlights 1xBet’s dedication to remaining a global partner and Official Betting Partner of FC Barcelona.
The extension signifies a strong mutual confidence, as FC Barcelona continues to expand its network of partners with established and reliable brands like 1xBet. The deal enhances 1xBet’s visibility through FC Barcelona’s international advertising platforms and grants access to various teams, including the men’s, women’s, and indoor sports teams, as well as Barça Legends for promotional initiatives.
Strategic Insights and Statements
Juli Guiu, Vice-President of FC Barcelona’s Marketing Area, commented on the renewal, stating, “The extension of our agreement with 1xBet reaffirms a long-term collaboration that strengthens our global commercial strategy. We are eager to continue working with a leading brand in online technology and betting.”
Alex Sommers, spokesperson for 1xBet, expressed his satisfaction, saying, “We are delighted to extend our partnership with one of the world’s most renowned sports brands. A reliable partner is essential in both business and sports, and this renewal with FC Barcelona confirms our successful trajectory.”
